Fewer tools,
and numbers that agree.
A typical website runs an analytics tag, a consent tool, a popup plugin and a few ad pixels. Each has its own login and its own numbers. Customer360 brings them together and handles consent properly.
Where most teams get stuck
Too many tools
Analytics in one place, consent in another, leads in a third. Nobody sees the whole path from ad click to customer.
Privacy law applies to you now
India's DPDP Act and GDPR expect consent before tracking. Tags that fire before that are a legal risk.
Ad spend you can't verify
Each ad platform reports its own conversions. Without your own first-party data you can't tell which campaign really paid off.
Leads go cold
A form submission waits in an inbox for a day. Automatic email and WhatsApp follow-ups fix that.
Customer360 compared with a typical tool stack
By a typical stack we mean GA4, a separate cookie consent tool, a popup plugin and spreadsheets for ad reports.
| Feature | Customer360 | Typical stack |
|---|---|---|
| Scripts on your site | One | Four or more |
| Consent before tracking | built in and region-aware | Separate tool to set up |
| Lead capture | popups, forms, One Tap, spin the wheel | Separate plugin |
| Ad and search numbers | on the Marketing insights page | Log in to each platform |
| Follow-ups | email and WhatsApp journeys | Another tool |
| Data location | India, EU, US or your own database | Usually decided by the vendor |
| Indian invoicing | INR, GST invoice, UPI / bank transfer | Varies |
What changes after you switch
One set of numbers
Traffic, leads, conversions and ad spend on one screen, so meetings don't begin with arguing over whose figures are right.
Easier compliance conversations
A consent log, region-based rules and a clear answer on where data is stored, for customers and auditors.
A lighter website
One async tag instead of several, and vendor pixels that wait for consent.
Everyone sees what they need
Roles and per-site access give marketing, sales and agencies the right view.
Suggestions for your industry
Customer360 compares your site with similar businesses and tells you what to fix first.
E-commerce & D2C
Abandoned cart follow-ups, revenue by channel and product page performance.
BFSI
Lead quality by campaign, consent-safe tracking and data kept in your chosen region.
EdTech & coaching
Enquiry forms, webinar sign-ups and counsellor follow-ups on WhatsApp.
Real estate
Project page engagement, call and WhatsApp clicks, and leads from property portals.
Healthcare
Appointment requests, measured with patient privacy in mind and masked replays.
Travel & hospitality
Seasonal campaigns, booking funnels and spin-the-wheel offers.
Dig deeper
Run it next to your current setup
Keep your existing tools during the trial and compare the numbers yourself.